25 Years after starting the company, Noa Lev continues to work as the main Lighting Designer. Since 2017 she is joined in her vision by Associate Designer and Company Director Enzo Appetecchia. With a 16 year background in events and entertainment technologies, Enzo brings expertise in the latest technological innovations in the fields of LED control, CGI and interactive media, as well as a fresh look on the development of the brand. Tal Heuberger is the third member of the core team. A child of the digital era, Tal speaks in numbers and thinks in code. He is an expert in dynamic control, 3D video content, projection mapping and interactive media. His vision brings innovation and bridges the gap between architecture and entertainment.
Noa Lev Lighting Design was established in 1994 in Tel Aviv, Israel . It was the first studio in town to explore architectural lighting design as a creative process rather than an engineering one, a discipline not yet recognised in the architecture and design world. Today, we count completed lighting design projects in their hundreds across Israel and internationally.
We developed our knowledge and expertise through the LED revolution, keeping up with the fast pace of changes in styles of architecture and design technology.
Who we are
What We do
The very first step in any project is an idea, a vision. We try to imagine what the experience should be, and how to tell a story from a visual perspective. We analyse the projects’ needs and goals and using light as our tool, we try to tell the narrative of a building or a space.
We always draw inspiration from the surroundings or the history of the space, and we are always considerate in regards to the impact on the environment. Finding the delicate balance between form and function, is what lies at the core of any of our concepts.
After the concept has been defined, we move on to the design stage. This consists in finding the appropriate tools and fixtures to match the goals of the project and the concept’s vision. Through products from some of the best manufactures in the market, we find the right tools to bring our concept to realisation. The design process is what brings it all together.
Since the beginning of the LED revolution, all the rules have changed. The LED philosophy means intelligent control, smaller, smarter, brighter and more efficient fixtures and light sources. Through LED based systems, buildings are greener and much more energy efficient. (Typically, the LEDs we spec, have a life expectancy of at least 60,000 hours, and must be fully compliant with all of the requirements and regulations for green energy).
In 2013, Noa Lev Lighting Design won the energy efficiency tender for the state of Israel for the Charles Bronfman Auditorium project.
As well as energy efficiency, LED technology offers many advantages in terms of versatility, durability and stability. These aspects open up a lot of possibilities for design and creative processes, previously unavailable.
The use of control systems and communication protocols like Dali, DMX and Artnet, allow for control of many parameters like colour, intensity and movement, which create a more dynamic experience.
When drafting the initial lighting plans, we pay particular attention to the evaluation of the project as a whole. The evaluation includes the budget, of course, but we prefer the term, as it’s not limited to a set of numbers on a spreadsheet. Our evaluations examine the broader details and include projections for the long term success of the project. Maximising the budget in the short term is only one goal, but future projections on energy efficiency, sustainability and maintenance costs are what set us apart form our competitors.
In The Press
The Silhouette Of Jaffa
Tel Aviv - JaffaContest by Tel Aviv City Hall. Permanent lighting installation on the hills of Jaffa that can be observed from the sea shore of the whole of Tel Aviv. Our proposal was to create an image of a ship - lighting up Saint Peter's church above the hill, floating above the wave barrier walls. It consists of 500mt of LED system, blue, green and white, with a chase program mimicking the movement of the waves.
Israel Design Awards
Charles Bronfman AuditoriumOur studio won first prize for the lighting design of the Charles Bronfman Auditorium in Tel Aviv. From the judges' decision: "The lighting design of the renovation of the philharmonic house built on the original 50's style architecture, and created an elegant and festive concert hall.
The Poet Of The Sea
Tel AvivA light installation on the 7 wave barriers of the sea shore of Tel Aviv.
12 beams of light, pointed at the sky, appear and disappear, synchronised with the movement of the waves. They come and go, light and water forever dancing, presenting an image which changes every second with the rhythm of the waves.